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January 29, 2007

Habitat. The Complex List

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Habitat. The Complex List: Their name is Complex, but they make lifestyle look so easy. Although most magazines disguise promotional marketing with photo shoots and layouts, Complex has no problem with calling itself a straight up Buyers Guide. The esteemed establishment of founder Mark Ecko, has long been cataloging sneakers and articulating the art of seeking out selvage denim since the t-shirt became an outfit necessity. It’s no surprise then that the guide that gives out the golden approval to cool stores, has also announced the 27 best street wear boutiques in North America for 2007 – the first name mentioned was the 32-foot cubed-glass entranced Apple Store on Fifth Ave in New York. That’s all we Dorks need for our approval.

Talk about perfect timing, the list also includes the newly opened D.C. location of Commonwealth store and the re-opened, re-named G1SA - a hybrid of its original name, Grey One, and its partnering company, Soul Assassins, in Pasadena. Rather than follow the footsteps of other stores for bi-coastal supremacy in La and New York, the folks at Commonwealth have decided to keep it close on the east coast to its first store in Norfolk, Virginia. And a new look for the new year was all the reason G1SA needed to remodel and renovate, complete with an online site soon to come.

Check out the Complex List [Here]

Posted by catzie at January 29, 2007 10:06 AM