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March 07, 2007
Fashion. N4E1

Fashion. N4E1: (Not 4 Everyone) is exactly right. We know you've seen people wearing clothes that don’t really fit them or their personality more so. This is a common problem that affects every street corner in America, but this brand’s selling point is America’s problem.
N4E1 is stepping into the whole limited street wear arena with a different strategy in mind, recognizing a common problem and basing their whole Brand about what they are not. Interestingly they've recognized that the best way to beat a game so heavily saturated is to go against the grain totally. We also think this is smart because they have recognized that there are only so many ways you can stand out visually, and that a strong foundation from the Brand up is the best way to go. Respect goes out to N4E1 for recognizing what their not.
Visit the N4E1 Site [Here]
Posted by dechazier at March 7, 2007 12:12 AM